Privacy notice generator

ePrivacy GmbH's privacy notice generator is a tool for the generation of privacy notices or imprints, where desired.

Please notice that the software itself will be provided in german only, as we are primarily concerned with the German law. A GDPR version will be available after summer 2017.

Imprint and privacy notice: Obligation on the part of website operators

Website operators are required by statute to provide an up-to-date, complete and separate privacy notice for Internet users. However, the privacy notices which are to be found on websites are very often out-of-date, inaccurate or incomplete. For some time now, companies providing inaccurate data protection information or privacy notices have been subjected to cease-and-desist orders and also fines.

The legal situation

The legal situation in Germany with regard to the content of privacy notices to be found on websites is clearly defined. Pursuant to Section 13(1) of the TMG, website operators are obligated to inform users

  • Of the manner, scope and purpose of any collection and use of their personal data and
  • Of any processing thereof in countries outside of the European Union or the European Economic Area
  • In a generally comprehensible manner and
  • Upon the commencement of the period of use. 

Pursuant to Section 15(3) of the TMG, providers must also notify users of any use of the collected data for the creation of pseudonymous use profiles (web tracking) and inform them of the possibility of objecting to such use of their data (opt-out).

Ideally, the design of websites should be such that users are able to opt out of such use of their data by clicking on a clearly indicated button.

What are the advantages for you of using the privacy notice generator?

This service offered by ePrivacy free of charge enables you to generate a privacy notice (and, where desired, an imprint) on an automated basis, and to easily integrate this into your website content.

The ePrivacy privacy notice generator takes account of the most common web analysis and social media services, as well as the involvement of service providers in the advertising industry which store and upload cookies on the devices of Internet users. The privacy notice generator is thus also able to generate privacy notices for more complex professional websites.

We store your data entries in a database on your behalf, enabling you to interrupt your completion of our questionnaire at any time and continue it at a later point in time. You will also be able to easily amend the privacy notice (or imprint) generated using the privacy notice generator in line with new technological developments affecting your website or in line with changes to legal requirements.


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