1plusX AG

Eichenstraße 2
8808 Pfäffikon
Switzerland

www.1plusx.com

The machine learning technology of 1plusX turns data into meaningful predictions about users and objects in the digital world – in real-time and at scale. Their products help companies to deliver the right ad, content, product or service to the right user at the right time.

The company’s new integrative ‚big data‘ approach to user modeling spans across different channels and touch points (e.g. web, TV, mobile, radio). The technology finds relevant patterns of behavior across channels and across time in a purely data-driven manner. This forms the technological basis that powers solutions for media and advertising companies to manage audiences and greatly increase effectiveness of interactions. This allows for a more holistic and consistent user interaction, taking the user experience to new levels.

Regarding Online Behavioral Advertising (OBA), 1plusX complies with the principles of voluntary self-regulation of the digital advertising industry, which are listed in the iab Europe OBA Framework and held by the European Interactive Digital Advertising Alliance (EDAA). 1plusX has been certified by ePrivacy and has been awarded the EDAA Trust Seal.

Awarded seals